Become a
Franchisee

Invest in LaundroLab,
and we’ll invest in you!

Get Started

Are You Qualified?

The ideal LaundroLab franchisee should have a wealth of knowledge, experience and resources to contribute to and enhance our model.

Net Worth &
Liquidity

A minimum net worth of $750,000 and $350,000 in liquid assets and passed credit & background check

 

Business
Experience

A motivated entrepreneur with the drive to get in on the ground floor of an emerging franchise brand

Knowledge of
LaundroLab

Currently (or working towards becoming) an expert in the laundromat industry and more specifically with the LaundroLab brand

Our Financial Model

Start Up Costs

$321k – $483k

A new LaundroLab investment can range anywhere from $321,330 to $482,650, which includes equipment, buildout, franchise fee, working capital and more.

*See Item 7 in FDD for more details.

 

Royalties & Fees

7%

This covers your weekly royalty fee of 6% and brand fund contribution of 1%. There is an additional monthly technology fee of $200.

*See Item 6 in FDD for more details.

 

2020 Financial Performance of Affiliate-Owned Unit

  • Category

    Revenue

  • Washers & Dryers

    $469,632

  • Ad Hoc & LaundryPay

    $65,575

  • Arcade Games, Vending & POS Sales

    $71,287

  • Wash, Dry, Fold

    $19,050

  • Discounts

    -$2,907

  • Total Revenue

    $622,638

  • Category

    Expense

  • Rent, TICAM & Building Maintenance

    $118,636

  • Payroll

    $90,372

  • Utilities

    $75,756

  • Supplies

    $20,069

  • Advertising & Marketing

    $2,406

  • Royalty Fee

    $37,358

  • Brand Fee

    $6,226

  • Technology Fee

    $2,400

  • Total Expenses

    $392,499

  • Estimated EBITDA

    $230,140

*This does not reflect guaranteed revenue and expenses for a franchise owner. These are LaundroLab’s company-owned affiliate unit’s financial performance for 2020. This is not inclusive of any pick up & delivery volume via our national account partner 2ULaundry. See Item 19 of our 2021 FDD for more information.

 

Our Performance During COVID-19

The COVID-19 pandemic has unquestionably hit the heart of the American economy. Fortunately, laundromats were deemed essential by the government. We reacted quickly to ensure public health was our top priority by implementing safety measures for our employees and customers. Even after cutting off additional revenue streams, our store continued to show positive growth throughout the pandemic, further proving a recession and pandemic-resistant business.

Year-to-date, The Laundry Room (TLR) has seen a 20% increase in washer and dryer revenue despite the COVID-19 pandemic.

 

90% of 50 laundromat owners surveyed reported a decrease of an average of 27% in revenue during the pandemic.

 

Year-to-date, The Laundry Room (TLR) has seen a 9% increase in overall revenue.

Steps to Becoming an Owner

Over the next few weeks, you’ll spend time getting to know LaundroLab and the team that’s here to support you along the way. Below are the major milestones you can expect to check off on your journey to becoming an owner!

Step 1

Intro and
Application

Quick call with CoFounder and Pre-Qualifying Franchise Application to see our potential fit

Step 2

Business
Overview

Go into more detail about the LaundroLab model

Step 3

Unit
Economics

In-depth walkthrough of Item 7 and Item 19

Step 6

Becoming a Laundropreneur!

Sign your Franchise Agreement and open this next chapter of your life!

Step 5

Discovery Day

Meet the full LaundroLab team and experience the laundromat firsthand!

Step 4

FDD & Territory Review

Answer any outstanding questions regarding the FDD, including territory

Step 4

FDD & Territory Review

Answer any outstanding questions regarding the FDD, including territory

Step 5

Discovery Day

Meet the full LaundroLab team and experience the laundromat firsthand!

Step 6

Becoming a Laundropreneur!

Sign your Franchise Agreement and open this next chapter of your life!

Your Success Is All of Our Success

Operational excellence is in our DNA, and we’re here for you every step of the way. We have a team with over 20+ years combined experience in the laundry space focused on making the lives of our owners easier through people, processes, and technology.

Real Estate Support

  • Proprietary Site Selection
  • Direct and SBA Financing Options
  • National Real Estate Partner
  • Lease Negotiation

 

Construction Support

  • Design & Architecture
  • Store Design and Layout
  • Equipment Mix
  • Furniture, Fixtures, and Equipment

 

Operations, Training & Ongoing Support

  • Pre-Opening & Grand Opening Training
  • Machine Maintenance Program
  • Dedicated Business Coach
  • Expansive Knowledge Bank
  • HR Consultancy & Employee Experience
  • Owner-to-Owner Sharing Platform

 

Marketing Support

  • Grand Opening Planning
  • Website Development & SEO
  • Paid Search & Paid Social Success Guides
  • In-Store Signage and Promotions
  • Loyalty Program
  • Quarterly Strategy, Planning, and Analytics

 

Technology Support

  • Cloud Based Management Portal
  • LaundryPulse Store Performance & Analytics
  • LaundryPay Customer Mobile App
  • Security Camera Integration
  • POS and Inventory Tracking

 

Frequently
Asked
Questions

Still have a question?

Send us an email at franchising@laundrolabusa.com for
more information.

Net worth: $750,000
Liquidity: $350,000

Ideally, you can expect to open your LaundroLab around 6-9 months after signing your Franchise Agreement assuming everything is on schedule.

Yes,

Royalty Fee: 6% of gross revenue
Brand Fund Fee: 1% of gross revenue
Local Marketing Fee: $250 / month
Technology Fee: $200 / month

Item 19 is the franchise location's Financial Performance Representation. This can give you a rough idea of how much a location can earn. However, this does NOT mean you are guaranteed to earn that amount of money.

Please fill out the form on the Contact Us page and we will inform you of the availability of sites in your area.

Yes, there will be training in the form of online modules as well as in-person training close to the time of grand opening.

Yes, at the current time, you may purchase up to 5 LaundroLab franchise licenses. You must follow the development agreement timeline as it relates to all of those locations.

10 years, with a $10,000 Renewal Fee for two 5-year terms

LaundroLab locations will typically range from 3,000 to 5,000 square feet

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